shadow

the conversational CRM

as effortless as
a conversation


shadow makes tracking your client interactions dead simple.

just forward your emails to shadow and it'll update your airtable CRM for you. that's it.
@

marks organizations in shadow. for example:

"just talked to @masterclass"
#

marks pipelines in shadow. for example:

"just talked to @masterclass, can you add them to #clients"
+

marks stages in shadow. for example:

"just talked to @masterclass, can you add them to #clients as +interested?"
%

marks tags in shadow. for example:

"just talked to @masterclass, can you add them to #clients as +interested? they heard about us from %sunvalley"
$

marks contract values in shadow. for example:

"just talked to @masterclass, can you add them to #clients as +interested? they heard about us from %sunvalley and contract size will be around $100K"
everything else

shadow takes care of the rest - notes, dates, contacts, and more.

the best part? everything is easily searchable by organization, pipeline, stage, or tag in a dedicated airtable base.
see how it looks in airtable
shadow is currently in private beta
thanks! stay posted.
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shadow is an arist project
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